Buyer's guide
AI image generators
A guide to notable text-to-image tools, from general-purpose generators to design-focused and open options.
General-purpose generators
| Name | Company | Category | Business model | Launched | Updated |
|---|---|---|---|---|---|
| Midjourney | Midjourney, Inc. | Image Generation | Paid | 2022-07 | 2026-07-16 |
| DALL·E | OpenAI | Image Generation | Paid | 2021-01 | 2026-07-24 |
| Ideogram | Ideogram | Image Generation | Freemium | 2023-08 | 2026-07-24 |
Design and product workflows
| Name | Company | Category | Business model | Launched | Updated |
|---|---|---|---|---|---|
| Adobe Firefly | Adobe | Image Generation | Freemium | 2023-03 | 2026-07-24 |
| Recraft | Recraft | Image Generation | Freemium | 2022 | 2026-07-24 |
| Leonardo.Ai | Leonardo.Ai | Image Generation | Freemium | 2022 | 2026-07-24 |
Open models
| Name | Company | Category | Business model | Launched | Updated |
|---|---|---|---|---|---|
| Stable Diffusion | Stability AI | Image Generation | Open (open weights/source) | 2022-08 | 2026-07-16 |
| FLUX.1 | Black Forest Labs | Image Generation | Open (open weights/source) | 2024 | 2026-07-24 |