# Phrase

AI-powered localization platform and translation management system for software and enterprise content.

- Company: Phrase
- Category: Translation & Language
- Business model: Paid
- Availability: global
- Launched: 2012
- Tags: localization, tms, translation
- Website: https://www.phrase.com
- Canonical URL: https://globalaiproductindex.com/products/phrase/
- Record updated: 2026-09-10

Phrase is a localization and translation management platform (formerly Memsource and Phrase TMS) that automates multilingual content workflows. It combines a TMS, software localization, AI routing, and quality scoring for internal and vendor translators. Phrase is a paid enterprise product, not a consumer paste-box translator.

## Key features

- Translation management system for teams and vendors
- Software and app localization workflows
- AI routing and machine-translation quality scoring
- Connectors for code, CMS, and design tools

## Use cases

- Localizing software strings and release content
- Managing enterprise translation vendors in one TMS
- Scoring and routing machine translation before human review

## Pricing

Phrase is a paid localization platform with quote- or plan-based pricing for teams; there is no permanent consumer free translator.

## FAQ

**What is Phrase?**

Phrase is an AI-powered localization and translation management platform for software and enterprise content.

**Is Phrase the same as Google Translate?**

No. Phrase is a TMS for teams and vendors, not a consumer web translator.

**Was Phrase called Memsource?**

Phrase combined the Phrase and Memsource products under the Phrase name.

## Sources

- [Official website](https://www.phrase.com)
- [Memsource (Wikipedia)](https://en.wikipedia.org/wiki/Memsource)

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Data from the [Global AI Product Index](https://globalaiproductindex.com/), licensed CC BY 4.0.